{"id":5311,"date":"2026-02-10T11:21:18","date_gmt":"2026-02-10T04:21:18","guid":{"rendered":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/?p=5311"},"modified":"2026-02-10T11:21:18","modified_gmt":"2026-02-10T04:21:18","slug":"ogsm-va-okr-bo-doi-cong-cu-chien-luoc-danh-cho-nha-huan-luyen-doanh-nghiep-thoi-dai-moi","status":"publish","type":"post","link":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/ogsm-va-okr-bo-doi-cong-cu-chien-luoc-danh-cho-nha-huan-luyen-doanh-nghiep-thoi-dai-moi\/","title":{"rendered":"OGSM v\u00e0 OKR: B\u1ed9 \u0111\u00f4i c\u00f4ng c\u1ee5 chi\u1ebfn l\u01b0\u1ee3c d\u00e0nh cho nh\u00e0 hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p th\u1eddi \u0111\u1ea1i m\u1edbi"},"content":{"rendered":"<p style=\"text-align: center;\" data-start=\"292\" data-end=\"688\"><span style=\"color: #f99b1c;\">Trong k\u1ef7 nguy\u00ean c\u1ea1nh tranh gay g\u1eaft v\u00e0 bi\u1ebfn \u0111\u1ed9ng li\u00ean t\u1ee5c, c\u00e1c doanh nghi\u1ec7p kh\u00f4ng th\u1ec3 ch\u1ec9 d\u1ef1a v\u00e0o \u00fd ch\u00ed hay s\u1ef1 c\u1ed1 g\u1eafng \u0111\u01a1n thu\u1ea7n \u0111\u1ec3 ph\u00e1t tri\u1ec3n. H\u1ecd c\u1ea7n m\u1ed9t h\u1ec7 th\u1ed1ng chi\u1ebfn l\u01b0\u1ee3c b\u00e0i b\u1ea3n, \u0111\u1ed3ng th\u1eddi \u0111\u1ee7 linh ho\u1ea1t \u0111\u1ec3 th\u00edch nghi v\u1edbi m\u1ecdi ho\u00e0n c\u1ea3nh. \u0110\u00f3 l\u00e0 l\u00fac <strong data-start=\"541\" data-end=\"549\">OGSM<\/strong> v\u00e0 <strong data-start=\"553\" data-end=\"560\">OKR<\/strong> \u2013 hai c\u00f4ng c\u1ee5 qu\u1ea3n tr\u1ecb hi\u1ec7n \u0111\u1ea1i \u2013 ph\u00e1t huy vai tr\u00f2 nh\u01b0 <strong data-start=\"616\" data-end=\"631\">kim ch\u1ec9 nam<\/strong> v\u00e0 <strong data-start=\"635\" data-end=\"658\">tay l\u00e1i chi\u1ebfn thu\u1eadt<\/strong> trong v\u1eadn h\u00e0nh doanh nghi\u1ec7p.<\/span><\/p>\n<p style=\"text-align: center;\" data-start=\"690\" data-end=\"934\"><span style=\"color: #f99b1c;\">\u0110\u1ed1i v\u1edbi m\u1ed9t <strong data-start=\"702\" data-end=\"733\">nh\u00e0 hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p<\/strong>, vi\u1ec7c hi\u1ec3u s\u00e2u, h\u01b0\u1edbng d\u1eabn \u0111\u00fang v\u00e0 \u1ee9ng d\u1ee5ng hi\u1ec7u qu\u1ea3 OGSM &amp; OKR kh\u00f4ng ch\u1ec9 gi\u00fap \u0111\u1ed3ng h\u00e0nh c\u00f9ng doanh nghi\u1ec7p, m\u00e0 c\u00f2n n\u00e2ng t\u1ea7m ch\u1ea5t l\u01b0\u1ee3ng t\u01b0 v\u1ea5n, t\u1ea1o ra nh\u1eefng chuy\u1ec3n bi\u1ebfn r\u00f5 r\u1ec7t trong th\u1ef1c thi chi\u1ebfn l\u01b0\u1ee3c.<\/span><\/p>\n<h2 data-start=\"690\" data-end=\"934\"><strong><span style=\"color: #006275;\">OGSM \u2013 C\u00f4ng c\u1ee5 ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n<\/span><\/strong><\/h2>\n<p data-start=\"990\" data-end=\"1017\"><span style=\"color: #006275;\"><strong data-start=\"990\" data-end=\"998\">OGSM<\/strong> l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a:<\/span><\/p>\n<ul data-start=\"1018\" data-end=\"1166\">\n<li data-start=\"1018\" data-end=\"1057\">\n<p data-start=\"1020\" data-end=\"1057\"><span style=\"color: #006275;\"><strong data-start=\"1020\" data-end=\"1033\">Objective<\/strong> (M\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c)<\/span><\/p>\n<\/li>\n<li data-start=\"1058\" data-end=\"1089\">\n<p data-start=\"1060\" data-end=\"1089\"><span style=\"color: #006275;\"><strong data-start=\"1060\" data-end=\"1069\">Goals<\/strong> (Ch\u1ec9 ti\u00eau c\u1ee5 th\u1ec3)<\/span><\/p>\n<\/li>\n<li data-start=\"1090\" data-end=\"1131\">\n<p data-start=\"1092\" data-end=\"1131\"><span style=\"color: #006275;\"><strong data-start=\"1092\" data-end=\"1106\">Strategies<\/strong> (Chi\u1ebfn l\u01b0\u1ee3c h\u00e0nh \u0111\u1ed9ng)<\/span><\/p>\n<\/li>\n<li data-start=\"1132\" data-end=\"1166\">\n<p data-start=\"1134\" data-end=\"1166\"><span style=\"color: #006275;\"><strong data-start=\"1134\" data-end=\"1146\">Measures<\/strong> (Ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng)<\/span><\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"1168\" data-end=\"1203\"><span style=\"color: #f99b1c;\">1. Xu\u1ea5t x\u1ee9 &amp; \u1ee9ng d\u1ee5ng th\u1ef1c t\u1ebf<\/span><\/h3>\n<p data-start=\"1204\" data-end=\"1500\"><span style=\"color: #006275;\">\u0110\u01b0\u1ee3c ph\u00e1t tri\u1ec3n t\u1ea1i Nh\u1eadt B\u1ea3n t\u1eeb nh\u1eefng n\u0103m 1950 v\u00e0 sau \u0111\u00f3 \u0111\u01b0\u1ee3c P&amp;G \u1ee9ng d\u1ee5ng to\u00e0n c\u1ea7u, OGSM \u0111\u00e3 ch\u1ee9ng minh t\u00ednh hi\u1ec7u qu\u1ea3 trong vi\u1ec7c thi\u1ebft l\u1eadp v\u00e0 th\u1ef1c thi chi\u1ebfn l\u01b0\u1ee3c m\u1ed9t c\u00e1ch c\u00f3 h\u1ec7 th\u1ed1ng. V\u1edbi c\u1ea5u tr\u00fac r\u00f5 r\u00e0ng, OGSM gi\u00fap t\u1ed5 ch\u1ee9c x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n v\u00e0 c\u00e1c b\u01b0\u1edbc \u0111i c\u1ee5 th\u1ec3 \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u00f3.<\/span><\/p>\n<figure id=\"attachment_5312\" aria-describedby=\"caption-attachment-5312\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5312 size-full\" src=\"http:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/ogsm-la-gi-1.jpg\" alt=\"OGSM v\u00e0 OKR: B\u1ed9 \u0111\u00f4i c\u00f4ng c\u1ee5 chi\u1ebfn l\u01b0\u1ee3c\" width=\"600\" height=\"400\" srcset=\"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/ogsm-la-gi-1.jpg 600w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/ogsm-la-gi-1-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption id=\"caption-attachment-5312\" class=\"wp-caption-text\"><span style=\"color: #006275;\">OGSM v\u00e0 OKR: B\u1ed9 \u0111\u00f4i c\u00f4ng c\u1ee5 chi\u1ebfn l\u01b0\u1ee3c<\/span><\/figcaption><\/figure>\n<h3 data-start=\"1502\" data-end=\"1548\"><span style=\"color: #f99b1c;\">2. Vai tr\u00f2 trong hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p<\/span><\/h3>\n<p data-start=\"1549\" data-end=\"1704\"><span style=\"color: #006275;\">Khi m\u1ed9t <strong data-start=\"1557\" data-end=\"1588\">nh\u00e0 hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p<\/strong> \u0111\u1ed3ng h\u00e0nh c\u00f9ng doanh nghi\u1ec7p t\u1eeb giai \u0111o\u1ea1n t\u00e1i c\u1ea5u tr\u00fac ho\u1eb7c l\u00ean s\u00e0n ch\u1ee9ng kho\u00e1n, OGSM l\u00e0 c\u00f4ng c\u1ee5 kh\u00f4ng th\u1ec3 thi\u1ebfu \u0111\u1ec3:<\/span><\/p>\n<ul data-start=\"1705\" data-end=\"1833\">\n<li data-start=\"1705\" data-end=\"1727\">\n<p data-start=\"1707\" data-end=\"1727\"><span style=\"color: #006275;\">Ph\u00e2n t\u00edch hi\u1ec7n tr\u1ea1ng<\/span><\/p>\n<\/li>\n<li data-start=\"1728\" data-end=\"1755\">\n<p data-start=\"1730\" data-end=\"1755\"><span style=\"color: #006275;\">X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau 1\u20133 n\u0103m<\/span><\/p>\n<\/li>\n<li data-start=\"1756\" data-end=\"1801\">\n<p data-start=\"1758\" data-end=\"1801\"><span style=\"color: #006275;\">\u0110\u1ecbnh h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c v\u1eadn h\u00e0nh &amp; ph\u00e1t tri\u1ec3n<\/span><\/p>\n<\/li>\n<li data-start=\"1802\" data-end=\"1833\">\n<p data-start=\"1804\" data-end=\"1833\"><span style=\"color: #006275;\">G\u1eafn KPI \u0111o l\u01b0\u1eddng t\u1eebng b\u1ed9 ph\u1eadn<\/span><\/p>\n<\/li>\n<\/ul>\n<h2 data-start=\"1840\" data-end=\"1888\"><strong><span style=\"color: #006275;\">OKR \u2013 C\u00f4ng c\u1ee5 t\u0103ng t\u1ed1c v\u00e0 \u0111i\u1ec1u ch\u1ec9nh ng\u1eafn h\u1ea1n<\/span><\/strong><\/h2>\n<p data-start=\"1890\" data-end=\"1916\"><span style=\"color: #006275;\"><strong data-start=\"1890\" data-end=\"1897\">OKR<\/strong> l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a:<\/span><\/p>\n<ul data-start=\"1917\" data-end=\"1986\">\n<li data-start=\"1917\" data-end=\"1946\">\n<p data-start=\"1919\" data-end=\"1946\"><span style=\"color: #006275;\"><strong data-start=\"1919\" data-end=\"1933\">Objectives<\/strong> (M\u1ee5c ti\u00eau)<\/span><\/p>\n<\/li>\n<li data-start=\"1947\" data-end=\"1986\">\n<p data-start=\"1949\" data-end=\"1986\"><span style=\"color: #006275;\"><strong data-start=\"1949\" data-end=\"1964\">Key Results<\/strong> (K\u1ebft qu\u1ea3 then ch\u1ed1t)<\/span><\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1988\" data-end=\"2257\"><span style=\"color: #006275;\">Kh\u00e1c v\u1edbi OGSM, OKR \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n b\u1edfi Intel v\u00e0 Google, r\u1ed3i sau n\u00e0y t\u1ea1i Nh\u1eadt, chuy\u00ean gia Kazuhiro Okuda \u0111\u00e3 h\u1ec7 th\u1ed1ng l\u1ea1i theo c\u00e1ch ri\u00eang \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p \u00c1 \u0110\u00f4ng. OKR t\u1ea1o ra v\u0103n h\u00f3a <strong data-start=\"2179\" data-end=\"2223\">t\u1ef1 ch\u1ee7, minh b\u1ea1ch, t\u1eadp trung v\u00e0o k\u1ebft qu\u1ea3<\/strong>, thay v\u00ec ch\u1ec9 ch\u00fa tr\u1ecdng h\u00e0nh \u0111\u1ed9ng.<\/span><\/p>\n<blockquote><p><span style=\"color: #993300;\"><em>Xem th\u00eam:\u00a0<a style=\"color: #993300;\" href=\"https:\/\/ceo.actioncoach.edu.vn\/khoa-hoc\/dao-tao--ceo--chien-luoc-cong-ty-%E2%80%93-ung-dung-cong-cu-chien-luoc--51.html\">KHO\u00c1 \u0110\u00c0O T\u1ea0O \u201cCEO &amp; CHI\u1ebeN L\u01af\u1ee2C C\u00d4NG TY \u2013 \u1ee8NG D\u1ee4NG C\u00d4NG C\u1ee4 CHI\u1ebeN L\u01af\u1ee2C\u201d<\/a><\/em><\/span><\/p>\n<p><span style=\"color: #993300;\"><em>Tham kh\u1ea3o:\u00a0<a style=\"color: #993300;\" href=\"https:\/\/ceo.actioncoach.edu.vn\/khoa-hoc\/khoa-dao-tao-ky-nang-lanh-dao-cho-quan-ly-cap-cao-cxo-10.html\">Kh\u00f3a \u0111\u00e0o t\u1ea1o \u201cK\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o cho Qu\u1ea3n l\u00fd c\u1ea5p cao CxO\u201d<\/a><\/em><\/span><\/p>\n<p><span style=\"color: #993300;\"><em>Xem th\u00eam:\u00a0<a style=\"color: #993300;\" href=\"https:\/\/tcdevelopment.edu.vn\/5-buoc-xay-dung-cong-ty-ben-vung-khoi-dau-tu-viec-lam-chu-thoi-gian-va-muc-tieu-ca-nhan\/\">5 b\u01b0\u1edbc x\u00e2y d\u1ef1ng doanh nghi\u1ec7p b\u1ec1n v\u1eefng kh\u1edfi \u0111\u1ea7u t\u1eeb vi\u1ec7c l\u00e0m ch\u1ee7 th\u1eddi gian v\u00e0 m\u1ee5c ti\u00eau c\u00e1 nh\u00e2n<\/a><\/em><\/span><\/p><\/blockquote>\n<figure id=\"attachment_5334\" aria-describedby=\"caption-attachment-5334\" style=\"width: 1020px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5334 size-large\" src=\"http:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/0bc7a562b68b00d5599a-1-1024x567.jpg\" alt=\"OGSM v\u00e0 OKR: B\u1ed9 \u0111\u00f4i c\u00f4ng c\u1ee5 chi\u1ebfn l\u01b0\u1ee3c\" width=\"1020\" height=\"565\" srcset=\"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/0bc7a562b68b00d5599a-1-1024x567.jpg 1024w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/0bc7a562b68b00d5599a-1-300x166.jpg 300w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/0bc7a562b68b00d5599a-1-768x425.jpg 768w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/0bc7a562b68b00d5599a-1.jpg 1174w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><figcaption id=\"caption-attachment-5334\" class=\"wp-caption-text\"><span style=\"color: #006275;\">OGSM v\u00e0 OKR: B\u1ed9 \u0111\u00f4i c\u00f4ng c\u1ee5 chi\u1ebfn l\u01b0\u1ee3c<\/span><\/figcaption><\/figure>\n<h3 data-start=\"2259\" data-end=\"2302\"><span style=\"color: #f99b1c;\">1. OKR t\u1ea1o ra s\u1ef1 linh ho\u1ea1t v\u00e0 \u0111\u1ed5i m\u1edbi<\/span><\/h3>\n<p data-start=\"2303\" data-end=\"2460\"><span style=\"color: #006275;\">Nh\u1edd c\u00e1ch thi\u1ebft l\u1eadp theo qu\u00fd (ho\u1eb7c ng\u1eafn h\u01a1n), OKR cho ph\u00e9p c\u00e1c ph\u00f2ng ban linh ho\u1ea1t \u0111\u1eb7t m\u1ee5c ti\u00eau, \u0111\u1ec1 xu\u1ea5t gi\u1ea3i ph\u00e1p, \u0111o l\u01b0\u1eddng theo t\u1eebng k\u1ebft qu\u1ea3 r\u00f5 r\u00e0ng. T\u1eeb \u0111\u00f3:<\/span><\/p>\n<ul data-start=\"2461\" data-end=\"2543\">\n<li data-start=\"2461\" data-end=\"2478\">\n<p data-start=\"2463\" data-end=\"2478\"><span style=\"color: #006275;\">G\u1eafn k\u1ebft \u0111\u1ed9i ng\u0169<\/span><\/p>\n<\/li>\n<li data-start=\"2479\" data-end=\"2499\">\n<p data-start=\"2481\" data-end=\"2499\"><span style=\"color: #006275;\">T\u0103ng t\u1ed1c hi\u1ec7u su\u1ea5t<\/span><\/p>\n<\/li>\n<li data-start=\"2500\" data-end=\"2543\">\n<p data-start=\"2502\" data-end=\"2543\"><span style=\"color: #006275;\">D\u1ec5 d\u00e0ng \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn thu\u1eadt gi\u1eefa ch\u1eebng<\/span><\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"2545\" data-end=\"2601\"><span style=\"color: #f99b1c;\">2. Vai tr\u00f2 trong qu\u00e1 tr\u00ecnh hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p<\/span><\/h3>\n<p data-start=\"2602\" data-end=\"2838\"><span style=\"color: #006275;\">V\u1edbi c\u00e1c doanh nghi\u1ec7p SME, n\u01a1i s\u1ef1 th\u00edch nghi v\u00e0 t\u1ed1c \u0111\u1ed9 l\u00e0 y\u1ebfu t\u1ed1 s\u1ed1ng c\u00f2n, <strong data-start=\"2676\" data-end=\"2707\">nh\u00e0 hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p<\/strong> c\u1ea7n gi\u00fap \u0111\u1ed9i ng\u0169 hi\u1ec3u r\u1eb1ng OKR kh\u00f4ng thay th\u1ebf OGSM, m\u00e0 l\u00e0 ph\u1ea7n m\u1edf r\u1ed9ng \u2013 gi\u00fap b\u1ebb l\u00e1i k\u1ecbp th\u1eddi trong h\u00e0nh tr\u00ecnh ph\u00e1t tri\u1ec3n d\u00e0i h\u1ea1n.<\/span><\/p>\n<h2 data-start=\"2845\" data-end=\"2905\"><strong><span style=\"color: #006275;\">So s\u00e1nh OGSM v\u00e0 OKR \u2013 S\u1ef1 kh\u00e1c bi\u1ec7t chi\u1ebfn l\u01b0\u1ee3c v\u00e0 v\u1eadn h\u00e0nh<\/span><\/strong><\/h2>\n<div class=\"_tableContainer_80l1q_1\">\n<div class=\"_tableWrapper_80l1q_14 group flex w-fit flex-col-reverse\" tabindex=\"-1\">\n<table class=\"w-fit min-w-(--thread-content-width)\" data-start=\"2907\" data-end=\"3409\">\n<thead data-start=\"2907\" data-end=\"2930\">\n<tr data-start=\"2907\" data-end=\"2930\">\n<th data-start=\"2907\" data-end=\"2916\" data-col-size=\"sm\"><span style=\"color: #006275;\">Y\u1ebfu t\u1ed1<\/span><\/th>\n<th data-start=\"2916\" data-end=\"2923\" data-col-size=\"sm\"><span style=\"color: #006275;\">OGSM<\/span><\/th>\n<th data-start=\"2923\" data-end=\"2930\" data-col-size=\"sm\"><span style=\"color: #006275;\">OKR<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody data-start=\"2955\" data-end=\"3409\">\n<tr data-start=\"2955\" data-end=\"3010\">\n<td data-start=\"2955\" data-end=\"2966\" data-col-size=\"sm\"><span style=\"color: #006275;\">T\u1ea7m nh\u00ecn<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"2966\" data-end=\"2986\"><span style=\"color: #006275;\">D\u00e0i h\u1ea1n (1\u20133 n\u0103m)<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"2986\" data-end=\"3010\"><span style=\"color: #006275;\">Ng\u1eafn h\u1ea1n (qu\u00fd\/th\u00e1ng)<\/span><\/td>\n<\/tr>\n<tr data-start=\"3011\" data-end=\"3080\">\n<td data-start=\"3011\" data-end=\"3022\" data-col-size=\"sm\"><span style=\"color: #006275;\">M\u1ee5c ti\u00eau<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3022\" data-end=\"3050\"><span style=\"color: #006275;\">Chi\u1ebfn l\u01b0\u1ee3c, c\u00f3 \u0111\u1ecbnh h\u01b0\u1edbng<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3050\" data-end=\"3080\"><span style=\"color: #006275;\">Truy\u1ec1n c\u1ea3m h\u1ee9ng, linh ho\u1ea1t<\/span><\/td>\n<\/tr>\n<tr data-start=\"3081\" data-end=\"3160\">\n<td data-start=\"3081\" data-end=\"3092\" data-col-size=\"sm\"><span style=\"color: #006275;\">Ch\u1ec9 ti\u00eau<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3092\" data-end=\"3123\"><span style=\"color: #006275;\">KPI r\u00f5 r\u00e0ng, g\u1eafn tr\u00e1ch nhi\u1ec7m<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3123\" data-end=\"3160\"><span style=\"color: #006275;\">Key Result \u0111\u1ecbnh l\u01b0\u1ee3ng, th\u00e1ch th\u1ee9c<\/span><\/td>\n<\/tr>\n<tr data-start=\"3161\" data-end=\"3234\">\n<td data-start=\"3161\" data-end=\"3184\" data-col-size=\"sm\"><span style=\"color: #006275;\">Chi\u1ebfn l\u01b0\u1ee3c h\u00e0nh \u0111\u1ed9ng<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3184\" data-end=\"3198\"><span style=\"color: #006275;\">B\u1eaft bu\u1ed9c c\u00f3<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3198\" data-end=\"3234\"><span style=\"color: #006275;\">Kh\u00f4ng b\u1eaft bu\u1ed9c, t\u00f9y nh\u00f3m t\u1ef1 ch\u1ecdn<\/span><\/td>\n<\/tr>\n<tr data-start=\"3235\" data-end=\"3302\">\n<td data-start=\"3235\" data-end=\"3252\" data-col-size=\"sm\"><span style=\"color: #006275;\">T\u00ednh linh ho\u1ea1t<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3252\" data-end=\"3272\"><span style=\"color: #006275;\">C\u1ee9ng, \u00edt thay \u0111\u1ed5i<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3272\" data-end=\"3302\"><span style=\"color: #006275;\">Cao, ph\u1ea3n h\u1ed3i th\u01b0\u1eddng xuy\u00ean<\/span><\/td>\n<\/tr>\n<tr data-start=\"3303\" data-end=\"3339\">\n<td data-start=\"3303\" data-end=\"3315\" data-col-size=\"sm\"><span style=\"color: #006275;\">Minh b\u1ea1ch<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3315\" data-end=\"3328\"><span style=\"color: #006275;\">Trung b\u00ecnh<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3328\" data-end=\"3339\"><span style=\"color: #006275;\">R\u1ea5t cao<\/span><\/td>\n<\/tr>\n<tr data-start=\"3340\" data-end=\"3409\">\n<td data-start=\"3340\" data-end=\"3357\" data-col-size=\"sm\"><span style=\"color: #006275;\">C\u1ea5p \u0111\u1ed9 \u00e1p d\u1ee5ng<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3357\" data-end=\"3379\"><span style=\"color: #006275;\">C\u00f4ng ty \u2013 ph\u00f2ng ban<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"3379\" data-end=\"3409\"><span style=\"color: #006275;\">C\u00e1 nh\u00e2n \u2013 team \u2013 ph\u00f2ng ban<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div class=\"sticky end-(--thread-content-margin) h-0 self-end select-none\">\n<div class=\"absolute end-0 flex items-end\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p data-start=\"3411\" data-end=\"3528\"><span style=\"color: #006275;\">Nh\u00e0 hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p c\u1ea7n x\u00e1c \u0111\u1ecbnh r\u00f5 th\u1eddi \u0111i\u1ec3m v\u00e0 m\u1ee5c ti\u00eau tri\u1ec3n khai t\u1eebng c\u00f4ng c\u1ee5 \u0111\u1ec3 mang l\u1ea1i gi\u00e1 tr\u1ecb t\u1ed1i \u01b0u.<\/span><\/p>\n<p data-start=\"3411\" data-end=\"3528\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5313 size-full\" src=\"http:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/ogsm-la-gi-3-16564712827093.jpeg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/ogsm-la-gi-3-16564712827093.jpeg 600w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/ogsm-la-gi-3-16564712827093-300x200.jpeg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h2 data-start=\"3535\" data-end=\"3578\"><strong><span style=\"color: #006275;\">K\u1ebft h\u1ee3p OGSM v\u00e0 OKR \u2013 S\u1ee9c m\u1ea1nh song h\u00e0nh<\/span><\/strong><\/h2>\n<p data-start=\"3580\" data-end=\"3785\"><span style=\"color: #006275;\">Nhi\u1ec1u nh\u00e0 qu\u1ea3n tr\u1ecb sai l\u1ea7m khi cho r\u1eb1ng OKR c\u00f3 th\u1ec3 thay th\u1ebf ho\u00e0n to\u00e0n OGSM. Th\u1ef1c t\u1ebf, OGSM \u0111\u00f3ng vai tr\u00f2 nh\u01b0 <strong data-start=\"3687\" data-end=\"3717\">b\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c t\u1ed5ng th\u1ec3<\/strong>, trong khi OKR nh\u01b0 <strong data-start=\"3737\" data-end=\"3758\">tay l\u00e1i linh ho\u1ea1t<\/strong> tr\u00ean t\u1eebng \u0111o\u1ea1n h\u00e0nh tr\u00ecnh.<\/span><\/p>\n<p data-start=\"3787\" data-end=\"3793\"><span style=\"color: #006275;\">V\u00ed d\u1ee5:<\/span><\/p>\n<ul data-start=\"3794\" data-end=\"3917\">\n<li data-start=\"3794\" data-end=\"3847\">\n<p data-start=\"3796\" data-end=\"3847\"><span style=\"color: #006275;\">OGSM \u0111\u1eb7t m\u1ee5c ti\u00eau doanh thu n\u0103m 2025 l\u00e0 45 t\u1ef7 \u0111\u1ed3ng.<\/span><\/p>\n<\/li>\n<li data-start=\"3848\" data-end=\"3917\">\n<p data-start=\"3850\" data-end=\"3917\"><span style=\"color: #006275;\">OKR qu\u00fd 3 s\u1ebd b\u1ebb nh\u1ecf m\u1ee5c ti\u00eau: \u0111\u1ea1t 11,25 t\u1ef7 (t\u1ee9c 25% doanh thu n\u0103m).<\/span><\/p>\n<\/li>\n<\/ul>\n<p data-start=\"3919\" data-end=\"4056\"><span style=\"color: #006275;\">T\u1eeb \u0111\u00f3, t\u1eebng ph\u00f2ng ban nh\u01b0 Sales, Marketing, Media&#8230; s\u1ebd c\u00f3 <strong data-start=\"3978\" data-end=\"3992\">OKR c\u1ee5 th\u1ec3<\/strong>, gi\u00fap t\u1eebng c\u00e1 nh\u00e2n hi\u1ec3u vai tr\u00f2 c\u1ee7a m\u00ecnh trong b\u1ee9c tranh chung.<\/span><\/p>\n<blockquote><p><span style=\"color: #993300;\"><em>Xem th\u00eam:\u00a0<a style=\"color: #993300;\" href=\"https:\/\/ceo.actioncoach.edu.vn\/khoa-hoc\/dao-tao--ceo--chien-luoc-cong-ty-%E2%80%93-ung-dung-cong-cu-chien-luoc--51.html\">KHO\u00c1 \u0110\u00c0O T\u1ea0O \u201cCEO &amp; CHI\u1ebeN L\u01af\u1ee2C C\u00d4NG TY \u2013 \u1ee8NG D\u1ee4NG C\u00d4NG C\u1ee4 CHI\u1ebeN L\u01af\u1ee2C\u201d<\/a><\/em><\/span><\/p>\n<p><span style=\"color: #993300;\"><em>Tham kh\u1ea3o:\u00a0<a style=\"color: #993300;\" href=\"https:\/\/ceo.actioncoach.edu.vn\/khoa-hoc\/khoa-dao-tao-ky-nang-lanh-dao-cho-quan-ly-cap-cao-cxo-10.html\">Kh\u00f3a \u0111\u00e0o t\u1ea1o \u201cK\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o cho Qu\u1ea3n l\u00fd c\u1ea5p cao CxO\u201d<\/a><\/em><\/span><\/p>\n<p><span style=\"color: #993300;\"><em>Xem th\u00eam:\u00a0<a style=\"color: #993300;\" href=\"https:\/\/tcdevelopment.edu.vn\/5-buoc-xay-dung-cong-ty-ben-vung-khoi-dau-tu-viec-lam-chu-thoi-gian-va-muc-tieu-ca-nhan\/\">5 b\u01b0\u1edbc x\u00e2y d\u1ef1ng doanh nghi\u1ec7p b\u1ec1n v\u1eefng kh\u1edfi \u0111\u1ea7u t\u1eeb vi\u1ec7c l\u00e0m ch\u1ee7 th\u1eddi gian v\u00e0 m\u1ee5c ti\u00eau c\u00e1 nh\u00e2n<\/a><\/em><\/span><\/p><\/blockquote>\n<h2 data-start=\"4063\" data-end=\"4136\"><strong><span style=\"color: #006275;\">Case study: C\u00f4ng ty \u0110\u01b0\u1eddng Th\u1ecbnh \u2013 Hu\u1ea5n luy\u1ec7n v\u00e0 tri\u1ec3n khai OKR th\u1ef1c t\u1ebf<\/span><\/strong><\/h2>\n<p data-start=\"4138\" data-end=\"4203\"><span style=\"color: #006275;\">T\u00e0i li\u1ec7u tri\u1ec3n khai OKR theo ph\u01b0\u01a1ng ph\u00e1p Kazuhiro Okuda cho th\u1ea5y:<\/span><\/p>\n<h3 data-start=\"4205\" data-end=\"4227\"><span style=\"color: #f99b1c;\">1. OKR c\u1ea5p ph\u00f2ng<\/span><\/h3>\n<p data-start=\"4228\" data-end=\"4346\"><span style=\"color: #006275;\"><strong data-start=\"4228\" data-end=\"4252\">Objective Marketing:<\/strong> T\u0103ng tr\u01b0\u1edfng hi\u1ec7u qu\u1ea3 truy\u1ec1n th\u00f4ng \u2013 t\u1ea1o Lead ch\u1ea5t l\u01b0\u1ee3ng h\u1ed7 tr\u1ee3 doanh thu<\/span><br data-start=\"4325\" data-end=\"4328\" \/><span style=\"color: #006275;\"><strong data-start=\"4328\" data-end=\"4344\">Key Results:<\/strong><\/span><\/p>\n<ul data-start=\"4347\" data-end=\"4476\">\n<li data-start=\"4347\" data-end=\"4366\">\n<p data-start=\"4349\" data-end=\"4366\"><span style=\"color: #006275;\">T\u1ea1o 1.000 leads<\/span><\/p>\n<\/li>\n<li data-start=\"4367\" data-end=\"4389\">\n<p data-start=\"4369\" data-end=\"4389\"><span style=\"color: #006275;\">T\u0103ng 20% t\u01b0\u01a1ng t\u00e1c<\/span><\/p>\n<\/li>\n<li data-start=\"4390\" data-end=\"4424\">\n<p data-start=\"4392\" data-end=\"4424\"><span style=\"color: #006275;\">3 chi\u1ebfn d\u1ecbch n\u1ed9i dung s\u00e1ng t\u1ea1o<\/span><\/p>\n<\/li>\n<li data-start=\"4425\" data-end=\"4451\">\n<p data-start=\"4427\" data-end=\"4451\"><span style=\"color: #006275;\">Ho\u00e0n thi\u1ec7n Content Hub<\/span><\/p>\n<\/li>\n<li data-start=\"4452\" data-end=\"4476\">\n<p data-start=\"4454\" data-end=\"4476\"><span style=\"color: #006275;\">T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i \u2265 35%<\/span><\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"4478\" data-end=\"4504\"><span style=\"color: #f99b1c;\">2. OKR c\u1ea5p nh\u00e2n vi\u00ean<\/span><\/h3>\n<p data-start=\"4505\" data-end=\"4606\"><span style=\"color: #006275;\"><strong data-start=\"4505\" data-end=\"4527\">Objective Content:<\/strong> N\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng n\u1ed9i dung v\u00e0 hi\u1ec7u su\u1ea5t truy\u1ec1n th\u00f4ng s\u1ed1<\/span><br data-start=\"4585\" data-end=\"4588\" \/><span style=\"color: #006275;\"><strong data-start=\"4588\" data-end=\"4604\">Key Results:<\/strong><\/span><\/p>\n<ul data-start=\"4607\" data-end=\"4715\">\n<li data-start=\"4607\" data-end=\"4638\">\n<p data-start=\"4609\" data-end=\"4638\"><span style=\"color: #006275;\">S\u1ea3n xu\u1ea5t \u2265 180 n\u1ed9i dung\/qu\u00fd<\/span><\/p>\n<\/li>\n<li data-start=\"4639\" data-end=\"4670\">\n<p data-start=\"4641\" data-end=\"4670\"><span style=\"color: #006275;\">T\u1ea1o \u2265 150 leads t\u1eeb n\u1ed9i dung<\/span><\/p>\n<\/li>\n<li data-start=\"4671\" data-end=\"4715\">\n<p data-start=\"4673\" data-end=\"4715\"><span style=\"color: #006275;\">\u2265 50% t\u0103ng l\u01b0\u1ee3t truy c\u1eadp fanpage\/website<\/span><\/p>\n<\/li>\n<\/ul>\n<p data-start=\"4717\" data-end=\"4852\"><span style=\"color: #006275;\">T\u1eebng nh\u00e2n vi\u00ean \u0111\u1ec1u t\u1ef1 x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng, c\u00f3 b\u00e1o c\u00e1o \u0111\u1ecbnh k\u1ef3, \u0111\u1ed3ng th\u1eddi li\u00ean k\u1ebft OKR c\u00e1 nh\u00e2n v\u1edbi th\u01b0\u1edfng qu\u00fd v\u00e0 m\u1ee5c ti\u00eau chung.<\/span><\/p>\n<blockquote><p><span style=\"color: #993300;\"><em>Xem th\u00eam:\u00a0<a style=\"color: #993300;\" href=\"https:\/\/ceo.actioncoach.edu.vn\/khoa-hoc\/dao-tao--ceo--chien-luoc-cong-ty-%E2%80%93-ung-dung-cong-cu-chien-luoc--51.html\">KHO\u00c1 \u0110\u00c0O T\u1ea0O \u201cCEO &amp; CHI\u1ebeN L\u01af\u1ee2C C\u00d4NG TY \u2013 \u1ee8NG D\u1ee4NG C\u00d4NG C\u1ee4 CHI\u1ebeN L\u01af\u1ee2C\u201d<\/a><\/em><\/span><\/p>\n<p><span style=\"color: #993300;\"><em>Tham kh\u1ea3o:\u00a0<a style=\"color: #993300;\" href=\"https:\/\/ceo.actioncoach.edu.vn\/khoa-hoc\/khoa-dao-tao-ky-nang-lanh-dao-cho-quan-ly-cap-cao-cxo-10.html\">Kh\u00f3a \u0111\u00e0o t\u1ea1o \u201cK\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o cho Qu\u1ea3n l\u00fd c\u1ea5p cao CxO\u201d<\/a><\/em><\/span><\/p>\n<p><span style=\"color: #993300;\"><em>Xem th\u00eam:\u00a0<a style=\"color: #993300;\" href=\"https:\/\/tcdevelopment.edu.vn\/5-buoc-xay-dung-cong-ty-ben-vung-khoi-dau-tu-viec-lam-chu-thoi-gian-va-muc-tieu-ca-nhan\/\">5 b\u01b0\u1edbc x\u00e2y d\u1ef1ng doanh nghi\u1ec7p b\u1ec1n v\u1eefng kh\u1edfi \u0111\u1ea7u t\u1eeb vi\u1ec7c l\u00e0m ch\u1ee7 th\u1eddi gian v\u00e0 m\u1ee5c ti\u00eau c\u00e1 nh\u00e2n<\/a><\/em><\/span><\/p><\/blockquote>\n<h2 data-start=\"3431\" data-end=\"3485\"><strong><span style=\"color: #006275;\">M\u1eabu OKR chi ti\u1ebft theo ph\u01b0\u01a1ng ph\u00e1p Kazuhiro Okuda<\/span><\/strong><\/h2>\n<p data-start=\"3487\" data-end=\"3599\"><span style=\"color: #006275;\">D\u01b0\u1edbi \u0111\u00e2y l\u00e0 <strong data-start=\"3499\" data-end=\"3535\">to\u00e0n b\u1ed9 c\u1ea5u tr\u00fac v\u00e0 bi\u1ec3u m\u1eabu OKR<\/strong> gi\u00fap nh\u00e0 hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p tri\u1ec3n khai c\u1ee5 th\u1ec3 cho t\u1ed5 ch\u1ee9c:<\/span><\/p>\n<p data-start=\"3487\" data-end=\"3599\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5326 size-large\" src=\"http:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/533d89b6155fa301fa4e-1024x572.jpg\" alt=\"\" width=\"1020\" height=\"570\" srcset=\"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/533d89b6155fa301fa4e-1024x572.jpg 1024w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/533d89b6155fa301fa4e-300x168.jpg 300w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/533d89b6155fa301fa4e-768x429.jpg 768w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/533d89b6155fa301fa4e.jpg 1167w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/p>\n<h3 data-start=\"3601\" data-end=\"3632\"><span style=\"color: #006275;\"><strong data-start=\"3608\" data-end=\"3632\">I. Th\u00f4ng tin c\u01a1 b\u1ea3n:<\/strong><\/span><\/h3>\n<ul data-start=\"3633\" data-end=\"3831\">\n<li data-start=\"3633\" data-end=\"3702\">\n<p data-start=\"3635\" data-end=\"3702\"><span style=\"color: #006275;\">H\u1ecd v\u00e0 t\u00ean ng\u01b0\u1eddi l\u1eadp OKR: &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;<\/span><\/p>\n<\/li>\n<li data-start=\"3703\" data-end=\"3776\">\n<p data-start=\"3705\" data-end=\"3776\"><span style=\"color: #006275;\">V\u1ecb tr\u00ed\/ph\u00f2ng ban: &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;..<\/span><\/p>\n<\/li>\n<li data-start=\"3777\" data-end=\"3831\">\n<p data-start=\"3779\" data-end=\"3831\"><span style=\"color: #006275;\">Th\u1eddi gian thi\u1ebft l\u1eadp: Qu\u00fd &#8230;&#8230;&#8230;. n\u0103m &#8230;&#8230;&#8230;&#8230;<\/span><\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"3838\" data-end=\"3880\"><span style=\"color: #006275;\"><strong data-start=\"3845\" data-end=\"3880\">II. Objective (M\u1ee5c ti\u00eau ch\u00ednh):<\/strong><\/span><\/h3>\n<p data-start=\"3882\" data-end=\"3970\"><span style=\"color: #006275;\">M\u1ee5c ti\u00eau truy\u1ec1n c\u1ea3m h\u1ee9ng, th\u00e1ch th\u1ee9c, \u0111\u1ecbnh h\u01b0\u1edbng r\u00f5 r\u00e0ng cho nh\u00f3m\/c\u00e1 nh\u00e2n trong 3 th\u00e1ng.<\/span><\/p>\n<ul data-start=\"3972\" data-end=\"4091\">\n<li data-start=\"3972\" data-end=\"4028\">\n<p data-start=\"3974\" data-end=\"4028\"><span style=\"color: #006275;\"><strong data-start=\"3974\" data-end=\"3987\">Objective<\/strong>:<\/span><br data-start=\"3988\" data-end=\"3991\" \/><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/p>\n<\/li>\n<li data-start=\"4030\" data-end=\"4091\">\n<p data-start=\"4032\" data-end=\"4091\"><span style=\"color: #006275;\"><strong data-start=\"4032\" data-end=\"4050\">L\u00fd do l\u1ef1a ch\u1ecdn<\/strong>:<\/span><br data-start=\"4051\" data-end=\"4054\" \/><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"4098\" data-end=\"4145\"><span style=\"color: #006275;\"><strong data-start=\"4105\" data-end=\"4145\">III. Key Results (K\u1ebft qu\u1ea3 then ch\u1ed1t)<\/strong><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5327 size-large\" src=\"http:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/5094897feb975dc90486-1024x568.jpg\" alt=\"\" width=\"1020\" height=\"566\" srcset=\"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/5094897feb975dc90486-1024x568.jpg 1024w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/5094897feb975dc90486-300x166.jpg 300w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/5094897feb975dc90486-768x426.jpg 768w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/5094897feb975dc90486.jpg 1161w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/p>\n<p data-start=\"4147\" data-end=\"4220\"><span style=\"color: #006275;\">M\u1ed7i Objective g\u1eafn 2\u20134 k\u1ebft qu\u1ea3 then ch\u1ed1t, \u0111o l\u01b0\u1eddng b\u1eb1ng ch\u1ec9 s\u1ed1 \u0111\u1ecbnh l\u01b0\u1ee3ng.<\/span><\/p>\n<div class=\"_tableContainer_80l1q_1\">\n<div class=\"_tableWrapper_80l1q_14 group flex w-fit flex-col-reverse\" tabindex=\"-1\">\n<table class=\"w-fit min-w-(--thread-content-width)\" data-start=\"4222\" data-end=\"4453\">\n<thead data-start=\"4222\" data-end=\"4279\">\n<tr data-start=\"4222\" data-end=\"4279\">\n<th data-start=\"4222\" data-end=\"4228\" data-col-size=\"sm\"><span style=\"color: #006275;\">STT<\/span><\/th>\n<th data-start=\"4228\" data-end=\"4247\" data-col-size=\"sm\"><span style=\"color: #006275;\">M\u00f4 t\u1ea3 Key Result<\/span><\/th>\n<th data-start=\"4247\" data-end=\"4262\" data-col-size=\"sm\"><span style=\"color: #006275;\">KPI mong \u0111\u1ee3i<\/span><\/th>\n<th data-start=\"4262\" data-end=\"4279\" data-col-size=\"sm\"><span style=\"color: #006275;\">C\u00e1ch \u0111o l\u01b0\u1eddng<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody data-start=\"4340\" data-end=\"4453\">\n<tr data-start=\"4340\" data-end=\"4377\">\n<td data-start=\"4340\" data-end=\"4346\" data-col-size=\"sm\"><span style=\"color: #006275;\">KR1<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4346\" data-end=\"4356\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4356\" data-end=\"4366\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4366\" data-end=\"4377\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<\/tr>\n<tr data-start=\"4378\" data-end=\"4415\">\n<td data-start=\"4378\" data-end=\"4384\" data-col-size=\"sm\"><span style=\"color: #006275;\">KR2<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4384\" data-end=\"4394\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4394\" data-end=\"4404\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4404\" data-end=\"4415\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<\/tr>\n<tr data-start=\"4416\" data-end=\"4453\">\n<td data-start=\"4416\" data-end=\"4422\" data-col-size=\"sm\"><span style=\"color: #006275;\">KR3<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4422\" data-end=\"4432\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4432\" data-end=\"4442\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4442\" data-end=\"4453\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div class=\"sticky end-(--thread-content-margin) h-0 self-end select-none\">\n<div class=\"absolute end-0 flex items-end\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h3 data-start=\"4460\" data-end=\"4493\"><span style=\"color: #006275;\"><strong data-start=\"4467\" data-end=\"4493\">IV. K\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng<\/strong><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5323 size-large\" src=\"http:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/f4e285d6113fa761fe2e-1024x559.jpg\" alt=\"\" width=\"1020\" height=\"557\" srcset=\"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/f4e285d6113fa761fe2e-1024x559.jpg 1024w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/f4e285d6113fa761fe2e-300x164.jpg 300w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/f4e285d6113fa761fe2e-768x420.jpg 768w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/f4e285d6113fa761fe2e.jpg 1177w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/p>\n<p data-start=\"4495\" data-end=\"4540\"><span style=\"color: #006275;\">Li\u1ec7t k\u00ea 3\u20135 h\u00e0nh \u0111\u1ed9ng then ch\u1ed1t gi\u00fap \u0111\u1ea1t OKR.<\/span><\/p>\n<div class=\"_tableContainer_80l1q_1\">\n<div class=\"_tableWrapper_80l1q_14 group flex w-fit flex-col-reverse\" tabindex=\"-1\">\n<table class=\"w-fit min-w-(--thread-content-width)\" data-start=\"4542\" data-end=\"4831\">\n<thead data-start=\"4542\" data-end=\"4619\">\n<tr data-start=\"4542\" data-end=\"4619\">\n<th data-start=\"4542\" data-end=\"4548\" data-col-size=\"sm\"><span style=\"color: #006275;\">STT<\/span><\/th>\n<th data-start=\"4548\" data-end=\"4567\" data-col-size=\"sm\"><span style=\"color: #006275;\">H\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3<\/span><\/th>\n<th data-start=\"4567\" data-end=\"4585\" data-col-size=\"sm\"><span style=\"color: #006275;\">Ng\u01b0\u1eddi ph\u1ee5 tr\u00e1ch<\/span><\/th>\n<th data-start=\"4585\" data-end=\"4608\" data-col-size=\"sm\"><span style=\"color: #006275;\">Th\u1eddi gian ho\u00e0n th\u00e0nh<\/span><\/th>\n<th data-start=\"4608\" data-end=\"4619\" data-col-size=\"sm\"><span style=\"color: #006275;\">Ghi ch\u00fa<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody data-start=\"4700\" data-end=\"4831\">\n<tr data-start=\"4700\" data-end=\"4743\">\n<td data-start=\"4700\" data-end=\"4704\" data-col-size=\"sm\"><span style=\"color: #006275;\">1<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4704\" data-end=\"4714\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4714\" data-end=\"4724\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4724\" data-end=\"4734\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4734\" data-end=\"4743\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<\/tr>\n<tr data-start=\"4744\" data-end=\"4787\">\n<td data-start=\"4744\" data-end=\"4748\" data-col-size=\"sm\"><span style=\"color: #006275;\">2<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4748\" data-end=\"4758\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4758\" data-end=\"4768\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4768\" data-end=\"4778\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4778\" data-end=\"4787\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<\/tr>\n<tr data-start=\"4788\" data-end=\"4831\">\n<td data-start=\"4788\" data-end=\"4792\" data-col-size=\"sm\"><span style=\"color: #006275;\">3<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4792\" data-end=\"4802\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4802\" data-end=\"4812\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4812\" data-end=\"4822\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<td data-col-size=\"sm\" data-start=\"4822\" data-end=\"4831\"><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div class=\"sticky end-(--thread-content-margin) h-0 self-end select-none\"><\/div>\n<\/div>\n<\/div>\n<h3 data-start=\"4838\" data-end=\"4871\"><span style=\"color: #006275;\"><strong data-start=\"4845\" data-end=\"4871\">V. T\u1ef1 \u0111\u00e1nh gi\u00e1 cu\u1ed1i k\u1ef3<\/strong><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5324 size-large\" src=\"http:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/f7a128ebb002065c5f13-1024x558.jpg\" alt=\"\" width=\"1020\" height=\"556\" srcset=\"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/f7a128ebb002065c5f13-1024x558.jpg 1024w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/f7a128ebb002065c5f13-300x163.jpg 300w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/f7a128ebb002065c5f13-768x418.jpg 768w, https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-content\/uploads\/2025\/07\/f7a128ebb002065c5f13.jpg 1173w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/p>\n<ul data-start=\"4873\" data-end=\"5049\">\n<li data-start=\"4873\" data-end=\"4908\">\n<p data-start=\"4875\" data-end=\"4908\"><span style=\"color: #006275;\">T\u1ef7 l\u1ec7 ho\u00e0n th\u00e0nh KR: &#8230;&#8230;&#8230;..%<\/span><\/p>\n<\/li>\n<li data-start=\"4909\" data-end=\"4971\">\n<p data-start=\"4911\" data-end=\"4971\"><span style=\"color: #006275;\">\u0110\u00e1nh gi\u00e1 ti\u1ebfn \u0111\u1ed9:<\/span><br data-start=\"4928\" data-end=\"4931\" \/><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/p>\n<\/li>\n<li data-start=\"4972\" data-end=\"5049\">\n<p data-start=\"4974\" data-end=\"5049\"><span style=\"color: #006275;\">\u0110\u1ec1 xu\u1ea5t c\u1ea3i ti\u1ebfn OKR k\u1ef3 ti\u1ebfp theo:<\/span><br data-start=\"5008\" data-end=\"5011\" \/><span style=\"color: #006275;\">\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026\u2026<\/span><\/p>\n<\/li>\n<\/ul>\n<h2 data-start=\"5056\" data-end=\"5115\"><strong><span style=\"color: #006275;\">V\u00ed d\u1ee5 th\u1ef1c t\u1ebf \u2013 OKR cho ph\u00f2ng Marketing &amp; Sales qu\u00fd 3<\/span><\/strong><\/h2>\n<h3 data-start=\"5117\" data-end=\"5147\"><span style=\"color: #006275;\"><strong data-start=\"5124\" data-end=\"5146\">Objective t\u1ed5ng th\u1ec3<\/strong>:<\/span><\/h3>\n<blockquote data-start=\"5148\" data-end=\"5282\">\n<p data-start=\"5150\" data-end=\"5282\"><span style=\"color: #006275;\">\u201cT\u0103ng tr\u01b0\u1edfng doanh thu b\u1ec1n v\u1eefng qua t\u1ed1i \u01b0u h\u00f3a Leads \u2013 Conversion \u2013 Branding \u2013 CSKH, ho\u00e0n th\u00e0nh 25% doanh thu n\u0103m v\u00e0o qu\u00fd III\/2025.\u201d<\/span><\/p>\n<\/blockquote>\n<h3 data-start=\"5284\" data-end=\"5307\"><span style=\"color: #006275;\"><strong data-start=\"5291\" data-end=\"5306\">Key Results<\/strong>:<\/span><\/h3>\n<ol data-start=\"5309\" data-end=\"5497\">\n<li data-start=\"5309\" data-end=\"5353\">\n<p data-start=\"5312\" data-end=\"5353\"><span style=\"color: #006275;\">T\u1ea1o m\u1edbi 1.500 KHTN (leads \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n)<\/span><\/p>\n<\/li>\n<li data-start=\"5354\" data-end=\"5387\">\n<p data-start=\"5357\" data-end=\"5387\"><span style=\"color: #006275;\">N\u00e2ng t\u1ef7 l\u1ec7 ch\u1ed1t t\u1eeb 30% \u2192 35%<\/span><\/p>\n<\/li>\n<li data-start=\"5388\" data-end=\"5415\">\n<p data-start=\"5391\" data-end=\"5415\"><span style=\"color: #006275;\">\u0110\u1ea1t doanh thu 11,25 t\u1ef7<\/span><\/p>\n<\/li>\n<li data-start=\"5416\" data-end=\"5458\">\n<p data-start=\"5419\" data-end=\"5458\"><span style=\"color: #006275;\">100% kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c ch\u0103m s\u00f3c \u0111\u1ecbnh k\u1ef3<\/span><\/p>\n<\/li>\n<li data-start=\"5459\" data-end=\"5497\">\n<p data-start=\"5462\" data-end=\"5497\"><span style=\"color: #006275;\">T\u0103ng 20% t\u01b0\u01a1ng t\u00e1c Fanpage, Website<\/span><\/p>\n<\/li>\n<\/ol>\n<h2 data-start=\"4859\" data-end=\"4929\"><span style=\"color: #006275;\"><strong>Nh\u00e0 hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p c\u1ea7n l\u01b0u \u00fd g\u00ec khi tri\u1ec3n khai OGSM \u2013 OKR?<\/strong><\/span><\/h2>\n<ol data-start=\"4931\" data-end=\"5295\">\n<li data-start=\"4931\" data-end=\"5033\">\n<p data-start=\"4934\" data-end=\"5033\"><span style=\"color: #006275;\"><strong data-start=\"4934\" data-end=\"4969\">T\u01b0 duy \u0111\u1ed3ng b\u1ed9 nh\u01b0ng linh ho\u1ea1t:<\/strong> \u0110\u1ecbnh h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c b\u1eb1ng OGSM, \u0111i\u1ec1u ch\u1ec9nh linh ho\u1ea1t b\u1eb1ng OKR.<\/span><\/p>\n<\/li>\n<li data-start=\"5034\" data-end=\"5113\">\n<p data-start=\"5037\" data-end=\"5113\"><span style=\"color: #006275;\"><strong data-start=\"5037\" data-end=\"5059\">Kh\u00f4ng KPI ho\u00e1 OKR:<\/strong> OKR kh\u00f4ng y\u00eau c\u1ea7u \u0111\u1ea1t 100% \u2013 70\u201380% l\u00e0 \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/span><\/p>\n<\/li>\n<li data-start=\"5114\" data-end=\"5209\">\n<p data-start=\"5117\" data-end=\"5209\"><span style=\"color: #006275;\"><strong data-start=\"5117\" data-end=\"5147\">X\u00e2y d\u1ef1ng v\u0103n h\u00f3a ph\u1ea3n h\u1ed3i:<\/strong> OKR \u0111\u00f2i h\u1ecfi check-in h\u00e0ng tu\u1ea7n, kh\u00f4ng \u201cl\u00e0m xong m\u1edbi b\u00e1o c\u00e1o\u201d.<\/span><\/p>\n<\/li>\n<li data-start=\"5210\" data-end=\"5295\">\n<p data-start=\"5213\" data-end=\"5295\"><span style=\"color: #006275;\"><strong data-start=\"5213\" data-end=\"5233\">G\u1eafn k\u1ebft \u0111\u1ed9i ng\u0169:<\/strong> T\u1eeb l\u00e3nh \u0111\u1ea1o \u0111\u1ebfn nh\u00e2n vi\u00ean \u0111\u1ec1u c\u1ea7n hi\u1ec3u v\u00e0 \u0111\u1ed3ng h\u00e0nh c\u00f9ng OKR.<\/span><\/p>\n<\/li>\n<\/ol>\n<h2 data-start=\"5302\" data-end=\"5313\"><span style=\"color: #006275;\"><strong>K\u1ebft lu\u1eadn<\/strong><\/span><\/h2>\n<p data-start=\"5315\" data-end=\"5504\"><span style=\"color: #006275;\">Trong h\u00e0nh tr\u00ecnh hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p, vi\u1ec7c gi\u00fap CEO v\u00e0 \u0111\u1ed9i ng\u0169 qu\u1ea3n tr\u1ecb hi\u1ec3u v\u00e0 \u00e1p d\u1ee5ng OGSM \u2013 OKR hi\u1ec7u qu\u1ea3 l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 t\u1ea1o n\u00ean s\u1ef1 <strong data-start=\"5464\" data-end=\"5501\">b\u1ec1n v\u1eefng v\u00e0 t\u0103ng tr\u01b0\u1edfng th\u1ef1c ch\u1ea5t<\/strong>.<\/span><\/p>\n<ul data-start=\"5506\" data-end=\"5756\">\n<li data-start=\"5506\" data-end=\"5576\">\n<p data-start=\"5508\" data-end=\"5576\"><span style=\"color: #006275;\"><strong data-start=\"5508\" data-end=\"5516\">OGSM<\/strong> l\u00e0 \u201cb\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c\u201d, \u0111\u1ea3m b\u1ea3o doanh nghi\u1ec7p \u0111i \u0111\u00fang h\u01b0\u1edbng.<\/span><\/p>\n<\/li>\n<li data-start=\"5577\" data-end=\"5671\">\n<p data-start=\"5579\" data-end=\"5671\"><span style=\"color: #006275;\"><strong data-start=\"5579\" data-end=\"5586\">OKR<\/strong> l\u00e0 \u201ctay l\u00e1i linh ho\u1ea1t\u201d, gi\u00fap doanh nghi\u1ec7p \u0111i\u1ec1u ch\u1ec9nh, ph\u1ea3n \u1ee9ng nhanh v\u1edbi th\u1ecb tr\u01b0\u1eddng.<\/span><\/p>\n<\/li>\n<li data-start=\"5672\" data-end=\"5756\">\n<p data-start=\"5674\" data-end=\"5756\"><span style=\"color: #006275;\"><strong data-start=\"5674\" data-end=\"5705\">Nh\u00e0 hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p<\/strong> l\u00e0 ng\u01b0\u1eddi \u201cki\u1ebfn tr\u00fac s\u01b0 chi\u1ebfn l\u01b0\u1ee3c\u201d k\u1ebft n\u1ed1i c\u1ea3 hai.<\/span><\/p>\n<\/li>\n<\/ul>\n<p data-start=\"5758\" data-end=\"5978\"><span style=\"color: #006275;\">N\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t nh\u00e0 qu\u1ea3n tr\u1ecb, hay \u0111ang t\u00ecm ki\u1ebfm gi\u1ea3i ph\u00e1p n\u00e2ng cao hi\u1ec7u su\u1ea5t v\u1eadn h\u00e0nh, \u0111\u1eebng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf m\u1ee5c ti\u00eau \u2013 h\u00e3y k\u1ebft n\u1ed1i n\u00f3 v\u1edbi h\u00e0nh \u0111\u1ed9ng, k\u1ebft qu\u1ea3, v\u00e0 quan tr\u1ecdng nh\u1ea5t: <strong data-start=\"5934\" data-end=\"5952\">t\u01b0 duy t\u1ed5 ch\u1ee9c<\/strong> hi\u1ec7n \u0111\u1ea1i qua OGSM v\u00e0 OKR.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"11 bu\u031bo\u031b\u0301c xa\u0302y du\u031b\u0323ng va\u0300 trie\u0302\u0309n khai Quy tri\u0300nh trong Doanh Nghie\u0323\u0302p (full)\" width=\"1020\" height=\"765\" src=\"https:\/\/www.youtube.com\/embed\/E3YN2rJJriQ?start=1264&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trong k\u1ef7 nguy\u00ean c\u1ea1nh tranh gay g\u1eaft v\u00e0 bi\u1ebfn \u0111\u1ed9ng li\u00ean t\u1ee5c, c\u00e1c doanh nghi\u1ec7p kh\u00f4ng th\u1ec3 ch\u1ec9 d\u1ef1a v\u00e0o \u00fd ch\u00ed hay s\u1ef1 c\u1ed1 g\u1eafng \u0111\u01a1n thu\u1ea7n \u0111\u1ec3 ph\u00e1t tri\u1ec3n. H\u1ecd c\u1ea7n m\u1ed9t h\u1ec7 th\u1ed1ng chi\u1ebfn l\u01b0\u1ee3c b\u00e0i b\u1ea3n, \u0111\u1ed3ng th\u1eddi \u0111\u1ee7 linh ho\u1ea1t \u0111\u1ec3 th\u00edch nghi v\u1edbi m\u1ecdi ho\u00e0n c\u1ea3nh. \u0110\u00f3 l\u00e0 l\u00fac&#8230;<\/p>\n","protected":false},"author":2,"featured_media":5316,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13,16,11,30,22,12,24,26],"tags":[74],"class_list":["post-5311","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bai-viet","category-chien-luoc-va-thuc-thi","category-kien-thuc-kinh-doanh","category-lanh-dao-dich-thuc","category-marketing-thuc-chien","category-quan-tri-doanh-nghiep","category-quan-tri-nhan-su-va-doi-ngu","category-the-diem-can-bang-bsc","tag-ogsm-va-okr"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/posts\/5311","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/comments?post=5311"}],"version-history":[{"count":12,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/posts\/5311\/revisions"}],"predecessor-version":[{"id":13439,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/posts\/5311\/revisions\/13439"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/media\/5316"}],"wp:attachment":[{"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/media?parent=5311"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/categories?post=5311"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/tags?post=5311"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}