{"id":3122,"date":"2026-02-10T11:21:41","date_gmt":"2026-02-10T04:21:41","guid":{"rendered":"https:\/\/thomastrinhtoan.com\/?p=3122"},"modified":"2026-02-10T11:21:41","modified_gmt":"2026-02-10T04:21:41","slug":"5-buoc-xay-dung-gia-tri-cot-loi-cua-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/5-buoc-xay-dung-gia-tri-cot-loi-cua-doanh-nghiep\/","title":{"rendered":"5 b\u01b0\u1edbc x\u00e2y d\u1ef1ng gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a doanh nghi\u1ec7p"},"content":{"rendered":"<p style=\"text-align: center;\"><span style=\"color: #ff6600;\"><strong>Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i l\u00e0 g\u00ec? \u0110\u00e2y l\u00e0 nh\u1eefng gi\u00e1 tr\u1ecb m\u00e0 m\u1ed9t t\u1ed5 ch\u1ee9c lu\u00f4n coi tr\u1ecdng v\u00e0 \u0111\u1eb7t l\u00ean h\u00e0ng \u0111\u1ea7u. N\u00f3 l\u00e0 kim ch\u1ec9 nam cho m\u1ecdi h\u00e0nh vi trong t\u1ed5 ch\u1ee9c. N\u00f3 \u0111i\u1ec1u h\u01b0\u1edbng t\u1ea5t c\u1ea3 m\u1ecdi ho\u1ea1t \u0111\u1ed9ng trong doanh nghi\u1ec7p v\u00e0 \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi c\u1ee7a t\u1eebng c\u00e1 nh\u00e2n trong doanh nghi\u1ec7p \u0111\u00f3.<\/strong><\/span><\/p>\n<h2><span style=\"color: #008080;\">Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i l\u00e0 g\u00ec?<\/span><\/h2>\n<div class=\"entry-content\">\n<p><span style=\"color: #ff6600;\"><strong>Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i (core values) l\u00e0 nh\u1eefng gi\u00e1 tr\u1ecb m\u00e0 m\u1ed9t ng\u01b0\u1eddi hay m\u1ed9t t\u1ed5 ch\u1ee9c lu\u00f4n coi tr\u1ecdng v\u00e0 \u0111\u1eb7t l\u00ean h\u00e0ng \u0111\u1ea7u. Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i l\u00e0 kim ch\u1ec9 nam cho m\u1ecdi h\u00e0nh vi trong t\u1ed5 ch\u1ee9c. N\u00f3 \u0111i\u1ec1u h\u01b0\u1edbng t\u1ea5t c\u1ea3 m\u1ecdi ho\u1ea1t \u0111\u1ed9ng trong doanh nghi\u1ec7p v\u00e0 \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi c\u1ee7a t\u1eebng c\u00e1 nh\u00e2n trong doanh nghi\u1ec7p \u0111\u00f3.<\/strong><\/span><\/p>\n<p><span style=\"color: #008080;\">Trong b\u1ea5t k\u1ef3 t\u1ed5 ch\u1ee9c n\u00e0o, c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i lu\u00f4n t\u1ed3n t\u1ea1i, d\u00f9 b\u1ea1n c\u00f3 g\u1ecdi t\u00ean n\u00f3 ra hay kh\u00f4ng. Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i l\u00e0 \u0111i\u1ec1u m\u00e0 m\u1ecdi t\u1ed5 ch\u1ee9c c\u1ea7n ph\u1ea3i l\u00e0m r\u00f5, g\u1ecdi t\u00ean n\u00f3 ra, gi\u00fap cho n\u00f3 \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng trong t\u1ed5 ch\u1ee9c v\u00e0 \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi c\u1ee7a m\u1ecdi th\u00e0nh vi\u00ean.\u00a0<\/span><\/p>\n<h2><span style=\"color: #008080;\">T\u1ea1i sao ch\u00fang ta ph\u1ea3i g\u1ecdi ra v\u00e0 x\u00e2y d\u1ef1ng gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i?<\/span><\/h2>\n<p><span style=\"color: #008080;\">\u2013 V\u00ec n\u00f3 s\u1ebd l\u00e0 chu\u1ea9n m\u1ef1c \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi c\u1ee7a m\u1ecdi ng\u01b0\u1eddi<\/span><\/p>\n<p><span style=\"color: #008080;\">\u2013 N\u00f3 gi\u00fap b\u1ea1n c\u1ee7ng c\u1ed1 m\u1ecdi quy\u1ebft \u0111\u1ecbnh trong doanh nghi\u1ec7p<\/span><\/p>\n<p><span style=\"color: #008080;\">\u2013 N\u00f3 gi\u00fap t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t c\u1ee7a b\u1ea1n so v\u1edbi nh\u1eefng \u0111\u1ed1i th\u1ee7 kh\u00e1c<\/span><\/p>\n<p><span style=\"color: #008080;\">\u2013 Gi\u00fap thu h\u00fat \u0111\u1ed1i t\u00e1c, t\u00e0i n\u0103ng \u0111\u1ebfn v\u00e0 \u1edf l\u1ea1i v\u1edbi b\u1ea1n.<\/span><\/p>\n<h2><span style=\"color: #008080;\">L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u00e0nh c\u00f4ng gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i?<\/span><\/h2>\n<p><span style=\"color: #008080;\">Trong c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh d\u00e0nh cho c\u00e1c doanh nghi\u1ec7p, ch\u00fang t\u00f4i th\u01b0\u1eddng \u0111i theo 5 b\u01b0\u1edbc sau \u0111\u00e2y (v\u00e0 b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng theo)<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3124\" src=\"https:\/\/thomastrinhtoan.com\/wp-content\/uploads\/2021\/07\/5-buoc-xay-dung-gia-tri-cot-loi.png\" alt=\"5 b\u01b0\u1edbc x\u00e2y d\u1ef1ng gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i doanh nghi\u1ec7p\" width=\"750\" height=\"405\" \/><\/p>\n<h3><span style=\"color: #008080;\"><span style=\"color: #ff6600;\"><strong>B\u01b0\u1edbc 1<\/strong>: T\u1ea1o core team \u0111\u1ec3 x\u00e2y d\u1ef1ng Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i.<\/span><\/span><\/h3>\n<p><span style=\"color: #008080;\">T\u1ea1o m\u1ed9t nh\u00f3m t\u1eeb 5 -12 ng\u01b0\u1eddi qu\u1ea3n l\u00fd v\u00e0 c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn nh\u1eefng ng\u01b0\u1eddi xung quanh trong t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n. H\u1ecd nh\u1ea5t thi\u1ebft ph\u1ea3i CAM K\u1ebeT x\u00e2y d\u1ef1ng v\u00e0 th\u1ef1c thi v\u0103n ho\u00e1 c\u1ee7a t\u1ed5 ch\u1ee9c.<\/span><\/p>\n<h3><span style=\"color: #008080;\"><span style=\"color: #ff6600;\"><strong>B\u01b0\u1edbc 2<\/strong>: Chia nh\u00f3m v\u00e0 Brain-storming \u0111\u1ec3 tim gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i.<\/span><\/span><\/h3>\n<p><span style=\"color: #008080;\">Chia ra th\u00e0nh 2-3 nh\u00f3m nh\u1ecf v\u00e0 brainstorming v\u1ec1 nh\u1eefng h\u00e0nh vi m\u00e0 t\u1eebng nh\u00f3m th\u1ea5y trong ph\u1ea7n l\u1edbn m\u1ecdi ng\u01b0\u1eddi trong t\u1ed5 ch\u1ee9c, \u0111\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng g\u00ec \u0111\u00e3 l\u00e0m n\u00ean th\u00e0nh c\u00f4ng c\u1ee7a t\u1ed5 ch\u1ee9c trong qu\u00e1 kh\u1ee9. Li\u1ec7t k\u00ea ra kho\u1ea3ng 20-30 h\u00e0nh vi nh\u01b0 v\u1eady. L\u01b0u \u00fd l\u00e0 n\u00ean vi\u1ebft ra nh\u1eefng h\u00e0nh vi m\u00e0 b\u1ea1n th\u1ea5y h\u01a1n l\u00e0 nh\u1eefng c\u00e2u chung chung.<\/span><\/p>\n<p><span style=\"color: #008080;\">V\u00ed d\u1ee5, n\u00f3i s\u1ef1 th\u1eadt, thay v\u00ec trung th\u1ef1c.\u00a0<\/span><\/p>\n<h3><span style=\"color: #008080;\"><span style=\"color: #ff6600;\"><strong>B\u01b0\u1edbc 3<\/strong>: Li\u1ec7t k\u00ea nh\u1eefng h\u00e0nh vi c\u1ed1t l\u00f5i<\/span><\/span><\/h3>\n<p><span style=\"color: #008080;\">Li\u1ec7t k\u00ea c\u00e1c h\u00e0nh vi m\u00e0 b\u1ea1n nh\u00ecn th\u1ea5y \u1edf b\u01b0\u1edbc tr\u00ean d\u01b0\u1edbi d\u1ea1ng c\u00e1c c\u00e2u ng\u1eafn \u0111\u1ec3 ngay l\u1eadp t\u1ee9c n\u00f3 c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi c\u1ee7a m\u1ecdi ng\u01b0\u1eddi.<\/span><\/p>\n<p><span style=\"color: #008080;\">Ki\u1ec3u nh\u01b0 \u201cKh\u00f4ng ng\u1eebng h\u1ecdc h\u1ecfi v\u00e0 ho\u00e0n thi\u1ec7n m\u00ecnh\u201d \u2013 Zappos.<\/span><\/p>\n<p><span style=\"color: #008080;\">B\u1ea1n c\u1ea7n vi\u1ebft sao cho n\u00f3 \u0111\u1ee7 r\u00f5 \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi c\u1ee7a m\u1ecdi ng\u01b0\u1eddi ngay l\u1eadp t\u1ee9c khi h\u1ecd \u0111\u1ecdc l\u00ean nh\u00e9.<\/span><\/p>\n<h3><span style=\"color: #ff6600;\"><strong>B\u01b0\u1edbc 4<\/strong>: B\u1eaft \u0111\u1ea7u b\u00e0i to\u00e1n lo\u1ea1i tr\u1eeb.<\/span><\/h3>\n<p><strong><span style=\"color: #008080;\">H\u00e3y \u0111\u1ea3m b\u1ea3o m\u1ed9t gi\u00e1 tr\u1ecb khi \u0111\u01b0\u1ee3c ch\u1ecdn n\u00f3 ph\u1ea3i th\u1ecfa c\u00e1c \u0111i\u1ec1u ki\u1ec7n:<\/span><\/strong><\/p>\n<ul>\n<li aria-level=\"1\"><span style=\"color: #008080;\">B\u1ea1n s\u1eb5n s\u00e0ng sa th\u1ea3i m\u1ed9t nh\u00e2n vi\u00ean n\u1ebfu h\u1ecd kh\u00f4ng c\u00f3 \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y<\/span><\/li>\n<li aria-level=\"1\"><span style=\"color: #008080;\">T\u1ed5 ch\u1ee9c kh\u00f4ng bao gi\u1edd \u0111\u00e1nh \u0111\u1ed5i n\u00f3, b\u1eb1ng m\u1ed9t kho\u1ea3n ti\u1ec1n l\u1edbn ch\u1eb3ng h\u1ea1n.\u00a0<\/span><\/li>\n<li aria-level=\"1\"><span style=\"color: #008080;\">N\u00f3 \u0111\u00e3 t\u1ed3n t\u1ea1i s\u1eb5n trong ph\u1ea7n l\u1edbn m\u1ecdi ng\u01b0\u1eddi trong t\u1ed5 ch\u1ee9c.<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #008080;\">\u1ede b\u01b0\u1edbc n\u00e0y, nh\u1eefng c\u1ee5m n\u00e0o gi\u1ed1ng nhau th\u00ec ch\u1ec9 n\u00ean ch\u1ecdn 1 \u0111\u1ea1i di\u1ec7n.\u00a0<\/span><\/p>\n<h3><span style=\"color: #008080;\"><span style=\"color: #ff6600;\"><strong>B\u01b0\u1edbc 5<\/strong>: Ch\u1ecdn ra nh\u1eefng c\u1ee5m t\u1eeb m\u00f4 t\u1ea3 h\u00e0nh vi m\u1ed9t c\u00e1ch tinh t\u00fay nh\u1ea5t<\/span><\/span><\/h3>\n<p><span style=\"color: #008080;\">Nh\u00ecn l\u1ea1i m\u1ed9t l\u1ea7n n\u1eefa nh\u1eefng g\u00ec \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ecdn v\u00e0 th\u1eed h\u00ecnh dung xem, n\u00f3 c\u00f3 \u0111\u00fang l\u00e0 nh\u1eefng g\u00ec \u0111\u1ea1i di\u1ec7n cho con ng\u01b0\u1eddi c\u1ee7a t\u1ed5 ch\u1ee9c b\u1ea1n hay kh\u00f4ng. <span style=\"color: #ff6600;\">N\u00f3 c\u00f3 ph\u1ea3i th\u1ef1c s\u1ef1 l\u00e0 DNA c\u1ee7a c\u00f4ng ty b\u1ea1n kh\u00f4ng?<\/span><\/span><\/p>\n<p><span style=\"color: #008080;\">\u1ede b\u01b0\u1edbc n\u00e0y, n\u1ebfu c\u00f3 th\u1eddi gian, h\u00e3y nh\u1eafm m\u1eaft l\u1ea1i v\u00e0 \u0111\u1ecdc t\u1eebng c\u1ee5m t\u1eeb l\u00ean, m\u1ed7i ng\u01b0\u1eddi trong t\u1ed5 ch\u1ee9c c\u00f3 c\u1ea3m th\u1ea5y h\u1ee9ng th\u00fa, c\u1ea3m th\u1ea5y c\u00f3 c\u1ea3m x\u00fac v\u1edbi m\u1ed7i gi\u00e1 tr\u1ecb \u0111\u01b0\u1ee3c g\u1ecdi l\u00ean hay kh\u00f4ng?<\/span><\/p>\n<p><span style=\"color: #008080;\">T\u00f4i \u0111\u00e3 ch\u1ee9ng ki\u1ebfn r\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi kh\u00f3c khi g\u1ecdi l\u00ean \u0111\u01b0\u1ee3c nh\u1eefng gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a t\u1ed5 ch\u1ee9c m\u00ecnh, \u0111\u1eb7c bi\u1ec7t l\u00e0 khi chuy\u1ec3n giao th\u1ebf h\u1ec7. V\u00ec th\u1ebf h\u1ec7 \u0111i tr\u01b0\u1edbc h\u1ecd s\u1ebd c\u1ea3m th\u1ea5y an t\u00e2m h\u01a1n nhi\u1ec1u khi th\u1ebf h\u1ec7 k\u1ebf th\u1eeba s\u1ebd ph\u00e1t huy nh\u1eefng g\u00ec l\u00e0m n\u1ec1n t\u1ea3ng th\u00e0nh c\u00f4ng trong qu\u00e1 kh\u1ee9.\u00a0<\/span><\/p>\n<p><span style=\"color: #008080;\">Ch\u00fac b\u1ea1n s\u1ebd t\u00ecm \u0111\u01b0\u1ee3c nh\u1eefng gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i th\u1ef1c s\u1ef1 c\u1ee7a doanh nghi\u1ec7p m\u00ecnh. N\u1ebfu c\u1ea7n s\u1ef1 h\u1ed7 tr\u1ee3, h\u00e3y li\u00ean l\u1ea1c v\u1edbi ch\u00fang t\u00f4i qua\u00a0 <span style=\"color: #ff6600;\"><strong>Hotline: 0868 77 39 39.<\/strong><\/span><\/span><\/p>\n<h2><a href=\"https:\/\/thomastrinhtoan.com\/\"><span style=\"color: #000000;\">Nh\u00e0 hu\u1ea5n luy\u1ec7n doanh nghi\u1ec7p<\/span><\/a><\/h2>\n<p style=\"text-align: right;\"><span style=\"color: #000000;\"><strong>COACH Leo \u2013 V\u00f5 Th\u00e1i L\u00e2m I <a style=\"color: #000000;\" href=\"https:\/\/businesscoach.pro.vn\">BusinessCOACH<\/a> I <a style=\"color: #000000;\" href=\"https:\/\/thomastrinhtoan.com\/executive-coach-la-gi\/\">ExecutiveCOACH<\/a>.<\/strong><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i l\u00e0 g\u00ec? \u0110\u00e2y l\u00e0 nh\u1eefng gi\u00e1 tr\u1ecb m\u00e0 m\u1ed9t t\u1ed5 ch\u1ee9c lu\u00f4n coi tr\u1ecdng v\u00e0 \u0111\u1eb7t l\u00ean h\u00e0ng \u0111\u1ea7u. N\u00f3 l\u00e0 kim ch\u1ec9 nam cho m\u1ecdi h\u00e0nh vi trong t\u1ed5 ch\u1ee9c. N\u00f3 \u0111i\u1ec1u h\u01b0\u1edbng t\u1ea5t c\u1ea3 m\u1ecdi ho\u1ea1t \u0111\u1ed9ng trong doanh nghi\u1ec7p v\u00e0 \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi c\u1ee7a t\u1eebng c\u00e1 nh\u00e2n&#8230;<\/p>\n","protected":false},"author":1,"featured_media":3124,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[],"class_list":["post-3122","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bai-viet"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/posts\/3122","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/comments?post=3122"}],"version-history":[{"count":2,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/posts\/3122\/revisions"}],"predecessor-version":[{"id":13648,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/posts\/3122\/revisions\/13648"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/media?parent=3122"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/categories?post=3122"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/daotaogiamdoc.pro.vn\/kien-thuc\/wp-json\/wp\/v2\/tags?post=3122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}